McClatchy Media isn't planning to build its entire vertical video experience alone.
McClatchy Media isn't planning to build its entire vertical video experience alone. Andy Wilson, EVP of Business Development and Commerce, know creators and influencers are becoming central to how McClatchy's Shorts experience gets built, and why vertical video is becoming the primary focus of their sites. They've already mastered vertical formats for social. Now that creative finally has a home on the open web, too
By Genuin
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Posted in Marketing Thought Leadership. Key themes, topics, ideas, opinions, news, and thought leadership in and around the world of marketing
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