We did the metaverse.
We did the metaverse. We did NFTs. We did Web3. And now everyone's sprinting to get inside ChatGPT. The pitch sounds reasonable. Meet customers where they are. But here's what nobody's saying out loud. Every time a consumer interacts with your brand inside ChatGPT... ChatGPT gets smarter. Not you. We literally did this already. With Google. With Facebook. We handed them the relationship and paid to rent it back. The most valuable thing your brand owns right now is the thing you're ignoring. In the AI era, that's the whole game.
By Matt Wurst
Published
From the Innovative Leadership community. Where forward-thinking leaders connect through podcasts, webinars, and event insights. Explore ideas that inspire creativity, emotional connection, and team growth. Share experiences, learn from peers, and shape the future of leadership together.
Posted in Marketing Thought Leadership. Key themes, topics, ideas, opinions, news, and thought leadership in and around the world of marketing
12 views
0 likes