Where does an AI conversation actually start inside a large organization?
Where does an AI conversation actually start inside a large organization? Mindie Kaplan walks through the entry points, from a CRO focused on efficiency and cost, to a CTO evaluating what to build, to teams quietly testing tools no one else has adopted yet. She shares what she's learned sitting in on hundreds of these conversations across MediaMint's client base. Watch the full conversation on Genuin Connections, where Matt Wurst sits down with Mindie Kaplan, EVP of Growth and Marketing at MediaMint, to talk AI, innovation, and the Million Mammogram Challenge.
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