Answers by role

Founders & business owners: questions and answers

The person deciding whether to launch a media network on Genuin and what it will cost, from a solo creator to a CEO. 19 questions, grouped by stage.

Developers & engineering: questions and answers

The engineer who installs the SDK, wires identity, and keeps the integration healthy. 15 questions, grouped by stage.

Marketers & growth: questions and answers

The person responsible for audience, content performance, campaigns, and brand. 15 questions, grouped by stage.

Revenue, ad sales & yield: questions and answers

The person who sells inventory, manages demand, sets floors, and owns the number. 14 questions, grouped by stage.

Content, community & creators: questions and answers

The editor, producer, community manager, or creator who makes and moderates what viewers see. 12 questions, grouped by stage.

Finance & billing: questions and answers

The controller or finance lead who approves plans, reconciles revenue, and books payouts. 8 questions, grouped by stage.

Legal, privacy & security: questions and answers

Counsel, the DPO, or the security reviewer who signs off before anything goes live. 9 questions, grouped by stage.

Operations, ad ops & support: questions and answers

The people who traffic tags, run the moderation queue, watch status, and answer the first support ticket. 10 questions, grouped by stage.

Agencies, partners & resellers: questions and answers

An agency launching networks for clients, a technology partner integrating, or a network accepting Extended O&O destinations. 7 questions, grouped by stage.

Media supply aggregators: questions and answers

Ad networks, syndication networks, app networks, and content networks that represent many publishers, apps, or sites. 6 questions, grouped by stage.

Media demand aggregators: questions and answers

DSPs, ad networks, agency trading desks, and affiliate or retail-media demand platforms that hold many advertisers' budgets. 6 questions, grouped by stage.