Configure and distribute reward credits

Set up reward credits that members earn for challenges and engagement, automate their distribution, show balances through the Genuin SDK, and set expiration rules.

Reward credits are points that members earn for the actions you choose, such as taking part in challenges, posting content, or inviting new members. They turn participation in communities, groups, challenges, and creator programs into a game that rewards contributions.

When you integrate the Genuin SDK, Genuin distributes credits automatically based on the actions and achievements you define. You can also assign credits manually.

Use reward credits to raise participation in challenges, encourage user-generated content, and bring members back. They also recognize top creators and advocates, support loyalty and membership programs, and make incentive campaigns measurable.

For the Studio overview, see Studio: what it does and where to start. For monetary rewards, see Manage cash credit balances and payouts.

Plan your reward values

Before you configure credits, decide which member actions earn rewards and how much each is worth. Align the structure with your engagement and growth objectives.

Activity	Example reward
Completing a challenge	100 credits
Participating in a challenge	50 credits
Uploading content	25 credits
Inviting a member	20 credits
Joining a community	10 credits
Completing a profile	15 credits
Daily engagement	5 credits
Campaign participation	Variable credits

Create a reward rule

A reward configuration has two groups of settings. The distribution rules automate rewards for specific member actions.

Group	Settings
Reward information	Reward Name, Reward Description, Credit Value, Reward Type, Campaign Association, Active Status
Distribution rules	Trigger Event, Qualification Criteria, Maximum Credit Limits, User Eligibility Rules, Reward Expiration (when credits expire)

Use the eligibility rules to restrict a reward to specific audiences or campaigns.

Rewards let you reward community members for sharing your content to their own social accounts.

Set up a reward for your community in your Business Account. Learn how in Set up rewards for your communities.

Members share your content to their own social accounts, and Genuin tracks the impressions those shares earn on each member's profile. Members are rewarded in their Wallet based on those impressions.

Attach credits to a challenge

Challenges can award credits for participation and completion. Configure participation rewards, completion rewards, bonus rewards, and leaderboard rewards. Learn more about launching a challenge.

Challenge outcome	Example credits awarded
Participation	25 credits
Completion	100 credits
Top 10 participants	250 credits
Challenge winner	1000 credits

Rewards at each level give members more reason to take part.

Reward engagement activities

You can award credits for engagement activities such as:

Posting content.
Commenting.
Sparking (likes).
Sharing content.
Joining communities.
Joining groups.
Attending events.
Participating in discussions.

Assign a different credit value to each activity, based on how important it is to you.

Automate credit distribution

Genuin distributes credits automatically when the conditions you set are met. Automation removes manual reward management and gives members a consistent experience.

Trigger group	Members receive credits when
Content contributions	Videos are uploaded, posts are published, or moderators approve their content
Community participation	They join communities, participate in discussions, or complete onboarding activities
Growth activities	Their invitations are accepted, referrals convert, or new members they bring become active participants

Show reward progress to members

Visible rewards raise participation. With the Genuin SDK, you can show members their:

Current credit balance.
Earned rewards.
Pending rewards.
Challenge progress.
Milestone achievements.

Members track their activity and see how to earn more credits. For SDK setup, see the SDK reference.

Set expiration and redemption rules

Define the credit lifecycle for each campaign.

Expiration policies: credits never expire, expire monthly, expire quarterly, or expire with the campaign.

Redemption policies: redemption follows the reward programs you define. Credits can be redeemed for:

Exclusive content access.
Premium memberships.
Community privileges.
Merchandise.
Event access.
Brand rewards.
Special experiences.

Make sure members know your earning and redemption rules.

Monitor reward performance

Reward performance is available in analytics dashboards. Monitor metrics such as:

Credits distributed.
Credits earned by users.
Participation rates.
Challenge completion rates.
Top earning members.
Reward redemption activity.
Community growth impact.

Improve your reward programs

Analyze participation data regularly to find:

Which rewards drive the most engagement.
Which challenges produce the most content submissions.
Which reward values motivate members most.
Which community segments participate most actively.

Use what you find to adjust your reward programs and raise participation.

Examples

Creator engagement program. A creator earns credits for publishing approved content, joining campaigns, and driving community discussions.
Product launch campaign. Members receive credits for completing product-related challenges and sharing content about the launch.
Community growth initiative. Members earn credits when the users they invite join communities and become active participants.
Loyalty program. A brand rewards long-term members for consistent engagement and participation across communities and groups.
Seasonal challenge. Participants earn bonus credits for completing holiday-themed challenges.

Recommendations

Reward meaningful actions rather than passive consumption.
Use milestone-based rewards to encourage long-term engagement.
Explain the earning and redemption rules clearly.
Combine credits with challenges to raise participation.
Review reward performance regularly and adjust credit values.
Recognize top contributors publicly.