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One word keeps coming up over and over again..
𝗧𝗵𝗲 𝗶𝗻𝘁𝗲𝗿𝗻𝗲𝘁 𝘂𝘀𝗲𝗱 𝘁𝗼 𝗿𝘂𝗻 𝗼𝗻 𝘁𝗿𝘂𝘀𝘁.
The "Creator Economy" isn't a category.
YouTube is pitching itself as the future of media.
Many news publisher, media, and entertainment network decks are still selling reach.
How do you build authority, not just attention?
It's Tax Season.
We did the metaverse.
"Attention is the new reach." I heard that this week and didn't disagree...
Fresh off four days at SXSW 2026 made one thing clear: AI is accelerating everything: content,…