Analytics Visualization

Answers an analytics question asked in plain language with a written analysis and an interactive chart dashboard built from your brand's metrics.

When you ask an analytics question, Octo, Genuin's Supervised Intelligence interface in Brand Control Center (BCC), queries your brand's metrics and returns an analysis with an interactive chart dashboard. It's an Official Supervised Intelligence capability that Genuin publishes in the Capability Marketplace. It runs in the chat, where Octo walks you through it.

When to use it

Use it when you have a question about your numbers and want the answer as charts as well as text. For example, ask which countries drove the most watch time, or how your campaigns compare.

How it works

  • You ask your question in plain language in the chat.
  • Octo queries your metrics through Genuin Analytics, including per-entity metrics.
  • The metrics include views, watch time, sessions, users, countries, placements, campaigns, and more.
  • Octo returns a written analysis plus a standalone, interactive chart dashboard.
  • Required tools lists Genuin Analytics, and the capability runs on Genuin's default model.

Add it to your brand

  1. In BCC, go to Marketplace > Marketplace.
  2. Search for Analytics Visualization and click View and add on its Official card.
  3. Check Required tools and Required models, then click Add to My Intelligence Capabilities.
  4. If BCC asks Grant this capability access?, click Confirm and add. This confirms creating or updating your brand's API key for Genuin Analytics.
  5. On your copy under My Capabilities, click Enable in Intelligence.

If your brand already has a copy, the card shows Manage copy instead of View and add. If your brand can't be granted the tools, BCC shows "This capability is not available to your brand".

Approvals

Analytics Visualization runs without an approval step.

Settings

SettingWhat it doesDefault
QuestionYour analytics question, in plain language—

See also

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