What’s more stressful than hiring your first employee at a tiny media startup? Hiring them three weeks before the entire world shuts down.
In this behind-the-scenes look at Hunterblu’s early days, co-founder Jessica Blumberg recounts the wild timing of bringing on their very first team member—just as the COVID-19 pandemic hit. From the nerve-wracking leap of convincing someone to join a two-person shop, to facing instant client pauses and business uncertainty, Jessica opens up about the emotional and operational chaos of scaling during a global crisis.
Hosted by Matt Wurst and Valerie Vespa, this episode unpacks:
– The terrifying responsibility of paying someone else's salary
– What resilience actually looked like in 2020
– How a post-pandemic pivot fueled long-term growth
💥 Spoiler: Hunterblu didn’t just survive—they thrived. But it wasn’t without a few “oh no” moments along the way.