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Think everyone’s seen your press release or social post? Think again. In this clip from the Snarketing Podcast, Lauren Douglass, CEO of Reverve (and former SVP Channel Factory, VP Teads, and Criteo alum), explains why content repackaging is the secret weapon of effective B2B marketing. Lauren shares how to uncover the unique “nugget of truth” in your message, then repeat it in 7 formats across 7 channels—again and again—so it finally breaks through the noise. It’s not redundancy; it’s smart strategy. If you’ve struggled with visibility or impact, this is your reminder that consistency wins.