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Conversational AI is the Future!

Conversational AI is the Future! In this episode of Genuin Connections, Genuin CMO Matt Wurst speaks with Jennifer Kattula, GM and CMO of Microsoft Advertising, about how conversational AI is redefining the way we interact with the digital world. In this clip, Jennifer explains how tools like Microsoft Copilot are becoming the new entry point to the internet—reshaping everything from search to shopping to productivity. Hear her bold prediction on why conversational interfaces will simplify experiences and shift how brands engage with consumers.

By Genuin

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From the Innovative Leadership community. Where forward-thinking leaders connect through podcasts, webinars, and event insights. Explore ideas that inspire creativity, emotional connection, and team growth. Share experiences, learn from peers, and shape the future of leadership together.

Posted in Genuin Connections. Dive deeper into ideas from guests on the Genuin Connections Podcast, some of the brightest and most accomplished leaders in our space. From marketing to product to tech: lessons, bold opinions & strategies and more. Share takeaways, challenge assumptions, and apply insights to your own journey.

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