🦄 Searching for a unicorn marketer? Stop. They don’t exist. No one is great at everything—demand gen, branding, product strategy. Most CMOs have a Major in one area, a Minor in another, and a Gap in the third. And that’s okay! What matters is understanding what your company needs right now. Early-stage? Focus on Revenue Marketing. Scaling? Prioritize Product Marketing. At scale? Corporate Marketing takes center stage. The key isn’t finding a perfect all-rounder, but someone who can: 🎯 Hire into their gaps 🌟 Lead with clear vision 🌱 Adapt as your business evolves A great CMO isn’t a unicorn—they’re a leader who builds a winning team