VSP Vision's VP of Innovation, Ruth Yomtoubian, outlines the internal engine behind effective innovation, from building the right team to implementing mechanisms that fuel both discovery and distribution. She emphasizes that innovation isn’t just about spotting trends—it's about translating them through storytelling to bring the organization along for the journey. 📣 Curious how innovation leaders actually scale bold ideas inside complex orgs? Don’t miss this clip, or and the full episode.