# **How Do Retail & Commerce Media Users Sign Up and Access your Business Account?**

Use this guide when you’re setting up a Retail or Commerce Media Network on Genuin for the first time.

This process creates your account, establishes your brand profile, and gives you access to your Business Account, the operating environment where you configure, manage, and scale your social experience.

Getting this right from day one ensures your brand identity, access credentials, and account structure are properly aligned before you move into feed setup, monetization, or integrations.

## **What You’ll Do**

- Create your secure account credentials
- Set up your brand profile
- Reserve your brand URL
- Link your phone number for account verification
- Access your Business Account

## **Create Your Account (Sign Up)**

Retailers, commerce platforms, and media teams launching a new network.

Establishes your primary account and creates your brand workspace inside your Business Account.

## **Step 1 - Enter Your Email and Password**

Provide your email address. Click **Verify Email** to proceed.

![](https://cdn.sanity.io/images/lnrtvsvr/development/b8492c741ad199ea27994dbc66c6380b56beee78-1440x900.jpg)

> **Tip** Use a shared operations email if multiple stakeholders will manage the network.

## **Step 2 - Set Up Your Brand Profile**

This defines how your brand appears across your network.

You’ll be asked to:

- Upload your brand logo/image
- Enter your brand name
- Choose your preferred brand URL
  ![](https://cdn.sanity.io/images/lnrtvsvr/development/c7f9275e6be7d593b7095b0d26a374a547e435cd-1440x900.jpg)

Your selected URL becomes your branded workspace inside Genuin.

## **Step 3 - Confirm Your Brand Name**

Enter the official brand name exactly as it should appear to:

- Consumers
- Partners
- Advertisers
- Internal teams
  ![](https://cdn.sanity.io/images/lnrtvsvr/development/d1e93c36d4b1ce74724784b598338dfd346a1e7f-1440x900.jpg)

Consistency here matters for governance and reporting clarity later.

## **Step 4 - Link Your Phone Number**

Add your phone number to associate it with your account.

This supports:

- Account verification
- Security validation
- Recovery workflows
  ![](https://cdn.sanity.io/images/lnrtvsvr/development/8d7e703fbb47ea3058dc77417339ffe73c4bd748-1440x900.jpg)

Once completed, your account setup is finalized.

You will be automatically redirected to the Business Account dashboard.

## **Log In to your Business Account**

If your account is already created:

1. Navigate to the Business Account login page
2. Enter your registered email address
3. Enter your password
4. Click **Log In**
   ![](https://cdn.sanity.io/images/lnrtvsvr/development/afb1415c748c7daa3fc9aad5563de007b0cae9a4-1600x778.jpg)

You’ll land on your main dashboard, where you can begin configuring your Retail or Commerce Media Network.

## **What Happens Next?**

After logging in, most Retail & Commerce media typically:

- Configure brand elements
- Define network structure
- Set up communities and groups
- Prepare placements and feed strategy
- Invite internal users

If you’re just getting started, continue with:

- **Launching Your Retail Media Network**
- **Configuring Communities and Groups**
- **Setting Up Onsite Feed Placements**

## **Related Links**

- [Introduction to your Business Account](https://begenuin.com/developers/get-started/business-account/introduction-to-business-account)
- [What Are the First Steps to Get Up and Running with Genuin?](https://begenuin.com/developers/get-started/business-account/what-are-the-first-steps-to-get-up-and-running-with-genuin)
- [What Are the Different User Experiences in Genuin?](https://begenuin.com/developers/get-started/business-account/what-are-the-different-user-experiences-in-genuin)
- [Are You Ready to Go to Market with Your Social Experience?](https://begenuin.com/developers/get-started/business-account/are-you-ready-to-go-to-market-with-your-community)
- [Which Integration Method Should You Choose to Add Genuin to Your App?](https://begenuin.com/developers/get-started/business-account/which-integration-method-should-you-choose-to-add-genuin-to-your-app)