# Moderate Interactions to Ensure Brand-Safe Environments

Genuin’s Control empowers brands to define moderation rules, participation settings, and approval workflows — managing AI-flagged and user-reported content and user requests in your Business Account.

Community-driven ecosystems require trust, transparency, and responsiveness to harmful content. Unmoderated content can derail trust, violate brand guidelines, or alienate users. Safeguarding the brand content becomes an inherent responsibility and requirement which Genuin takes care of with utmost sincerity.

Genuin’s **Control** empowers brands to define moderation rules, participation settings, and approval workflows at every level, from brand-wide filters to individual video post comment settings.

## Understand content moderation

Content within the platform, including posts, comments, and user profiles, is subject to moderation. Moderation operates through two mechanisms: automated AI flagging; and manual user reporting. Both ensure that all content complies with platform policies, brand safety, and community standards.

## How content can be flagged by AI

All content ingested through your Business Account, Genuin Studio, and the SDK passes through the moderation queue, where Genuin AI analyzes content labels across vision, transcript, and audio. They are evaluated against three levels of guidelines before and/or after being published in the Genuin ecosystem.

The three levels of guidelines are:

| GUIDELINE | DESCRIPTION |
| --- | --- |
| Platform guidelines | Default global rules which are applied to all communities and brands in Genuin ecosystem. |
| Brand guidelines | The ground rules that define the expectations for behavior within your brand’s communities. |
| Community guidelines | The set of rules that govern all Groups belonging to a particular community. |

## How content can be reported by user

In addition to automatic AI flagging, users can report any video if they feel uncomfortable for any reason. Users can report content by:

- Click or tap on the **three dot** menu in the video and **Report Post** option.
- Choose the reason to report the post from the following options:
- Inappropriate Content
- Non-Professional Content
  - Spam
- Threatening/Violent
  - Other
- Submit the reason and report

As soon as the report is submitted by the user, it appears in your Business Account’s moderation module under Content Moderation.

## How to manage AI-flagged and user reported content

As a brand admin, you can review and take action on content flagged by AI or reported by users. All flagged or reported content appears under the **Queued** tab in your Business Account, where it remains pending review until an action is taken.

- Log in to your Business Account, go to **Moderate**, click **Content Moderation** tab
- Find the following details under **Queued** items:
  - Latest reported time
  - The user handle or AI agent who reported the content
  - The content type (i.e. post, comment)
  - The number of reports
  - The flagged content (i.e. post, comment)
  - The owner of content
  - The violated guideline (i.e. platform, brand, community guidelines)
  - Reason for flagging or reporting
- Click on the item and review the post reports and video details
- Click **Keep Post** to approve the content, or **Delete Post** to remove it from the brand ecosystem

All reviewed items are available under the **History** tab. It shows the **Reviewed Date**, **Reviewed by** (the brand user who reviewed the item), **Action** (**Approved** or **Deleted**), **Content Type**, **Content**, and **Reason**.

## How to manage user requests

## Understand user requests

When users request creator or member access within your brand ecosystem, brand admins can manage these requests in your Business Account by either manually reviewing and approving them or enabling automatic approval.

## Moderate user requests

- Log in to your Business Account, go to **Moderate**, click **User Requests** tab
- Click the dropdown and filter the requests by **Creator**, **Community Member**, or **Group Member**
- Find the following details under **Queued** items:
- **Date**: the date the request was submitted
- **Requests**: the user making the request and what they asked to join, such as a community or a group
- **Brand Destination**: the brand destination of the request (Community Member and Group Member requests only)
- **Type**: **Creator**, **Community Member**, or **Group Member**
- Approve or reject the request
- To accept requests automatically, open the **Auto Accept** dropdown and select the request types: **Creator**, **Community Member**, or **Group Member**. Business Account then approves all pending and future requests of the selected types.

All reviewed items are available under the **History** tab, which displays the review date, the user handle who performed the review, the action taken, the user who requested.

## Related Resources

- [monetize](https://begenuin.com/developers/find-your-use-cases/sponsorship/generate-sponsorship-opportunities-for-brands): Monetize for Media & Entertainment: Turn Engagement into Revenue with Brand and Network Partners
- [network](https://begenuin.com/developers/find-your-use-cases/get-access-distribute-content-network): Network for Retailers: Consolidate the AdTech Stack With One Platform to Power Community, Content, and Conversion
- [offsite](https://begenuin.com/developers/find-your-use-cases/convert-community-content-ad-creative-attribute): Offsite for ... Reclaim Your Relationship with Consumers: Own the Feed, Not Just the Funnel