# Onsite

Discovery for increasing LTV

## Start here

- [Onsite: what it does and where to start](https://begenuin.com/developers/browse-by-products/onsite/onsite-what-it-does-and-where-to-start): Onsite grows your O&O, the sites and apps you own and operate, with all of your video: your library, creator and member posts, shoppable videos, and live shows. Every video is placed by page context and ranked for each viewer. The result is longer sessions, more return visits, and higher lifetime value.

## Capabilities

- [Vertical Video Player Placement](https://begenuin.com/developers/browse-by-products/onsite/vertical-video-player-placement): A 9:16 swipe feed of Shorts ranked for the page and the viewer, the default placement for content pages and mobile.
- [Horizontal Video Player Placement](https://begenuin.com/developers/browse-by-products/onsite/horizontal-video-player-placement): A 16:9 landscape player with a playlist rail, for in-article and desktop layouts where a vertical feed would fight the page.
- [Audio + Video Dynamic Player](https://begenuin.com/developers/browse-by-products/onsite/audio-video-dynamic-player): A player that plays a podcast or audio episode with Studio-generated visuals and switches between audio-first and video-first by the viewer's context (page, device, sound state).
- [Keywords Player](https://begenuin.com/developers/browse-by-products/onsite/keywords-player): A player that appears only where a page's text matches keywords, entities, or products you define. It anchors video to the exact paragraph or term, so one tag covers a whole site.
- [Shoppable Carousel Placement](https://begenuin.com/developers/browse-by-products/onsite/shoppable-carousel-placement): A carousel where each video carries products with price, availability, and a buy or add-to-cart action wired to your commerce API through the SDK.
- [Community Wall Placement](https://begenuin.com/developers/browse-by-products/onsite/community-wall-placement): A wall of creator and member posts organized by group, with reactions, replies, pinned posts, and Quests, rendered inside your pages.
- [Live & Q&A Placement](https://begenuin.com/developers/browse-by-products/onsite/live-q-a-placement): A scheduled live player with questions, polls, and replay, hosted by a creator with the Host tier; sessions become Shorts clips automatically.
- [Sticky Mini-Player](https://begenuin.com/developers/browse-by-products/onsite/sticky-mini-player): A small player that docks to a corner and keeps playing as the viewer scrolls or navigates between pages on your site, preserving the session for Maya.
- [Contextual Continuity](https://begenuin.com/developers/browse-by-products/onsite/contextual-continuity): Session carry-over: what a viewer watched on one page shapes the next placement they see, so a visit reads as one story rather than unrelated feeds.
- [Placement Experiments and Holdouts](https://begenuin.com/developers/browse-by-products/onsite/placement-experiments-and-holdouts): Built-in A/B tests and standing holdouts per placement so every layout, experience, or parameter change is read as lift, not as a trend.

## Placement & Embed

- [Build a placement with styles, sections, and variables](https://begenuin.com/developers/browse-by-products/onsite/how-a-brand-can-get-started-with-placements-in-brand-control-center): Set up a reusable placement in Brand Control Center, from styles, sections, and personalization to layout, feed type, implementation, and variables for generative sections.
- [How Contextual Continuity embeds work](https://begenuin.com/developers/browse-by-products/onsite/what-are-contextual-continuity-embeds): Contextual Continuity embeds carry a viewer's context across pages, sessions, and surfaces, so each feed refresh builds on what came before instead of starting over.
- [Create a placement and map it to the shopper journey](https://begenuin.com/developers/browse-by-products/onsite/how-can-contextual-feed-placements-transform-the-consumer-journey-across-your-website-or-app): Build a contextual feed placement in Brand Control Center (BCC), map its style to stages of the shopper journey, configure the feed, and copy its code.
- [How Generative Contextual Continuity embeds work](https://begenuin.com/developers/browse-by-products/onsite/what-are-generative-contextual-continuity-embeds): Generative Contextual Continuity Embeds keep a viewer's intent across pages and sessions and generate a fresh, relevant onsite video feed as the journey moves on.
- [Set up a Brand Feed as an onsite embed](https://begenuin.com/developers/browse-by-products/onsite/what-is-the-brand-feed): Show one brand's approved videos on a website or app with a Brand Feed embed, set up and styled in Brand Control Center (BCC).
- [Generate an embed code in Brand Control Center](https://begenuin.com/developers/browse-by-products/onsite/how-do-brands-generate-embed-codes-from-brand-control-center): Learn how to create an embed in Brand Control Center (BCC), set its feed, layout, interactions, and playback, and copy the code for a website or app.
- [Control what viewers see and can do on embedded videos](https://begenuin.com/developers/browse-by-products/onsite/how-can-brands-manage-overlay-components-and-controls-for-embedded-content): Set brand-wide player, link-out, and onboarding defaults in Brand Control Center (BCC), switch overlays per embed or placement, and route viewer reports to moderation.
- [How embeds work](https://begenuin.com/developers/browse-by-products/onsite/how-can-you-embed-your-brand-community-on-your-website-using-genuin-embeds): An embed is a feed configuration saved in Brand Control Center (BCC) that Genuin renders wherever its code is pasted, with analytics for each embed.
- [Embed support by platform](https://begenuin.com/developers/browse-by-products/onsite/cross-platform-embeds-supported-specs-integrations-and-limitation): Reference for which layouts, feed types, sign-in options, playback controls, and measurement each Genuin surface supports, from the Web SDK and mobile SDKs to offsite tags.

## SDK

- [What a social experience adds to your website or app](https://begenuin.com/developers/browse-by-products/onsite/why-should-you-add-a-community-to-your-website-or-app): A social experience on a brand's own website or app turns visitors into members who watch, post, and talk, which grows the O&O, informs strategy, and opens revenue.
- [How the member experience works](https://begenuin.com/developers/browse-by-products/onsite/introduction-of-community-member-experience): The member experience is how people discover videos, join communities and groups, engage, post, and shop inside a brand's own website or app on Genuin.
- [The member journey across web and app](https://begenuin.com/developers/browse-by-products/onsite/how-users-engage-with-content-and-communities-on-web-and-app): The member journey is how people move from a first video on a brand's website or app to joining, posting, and buying, managed in Brand Control Center (BCC).

## Subdomain

- [Embed your social experience on your website](https://begenuin.com/developers/browse-by-products/onsite/can-your-website-become-community-hub-without-building-a-new-platform): Create an embed in Brand Control Center (BCC), choose its feed and style, and paste the generated code into any web page to show those videos there.
- [White-label your hosted social experience](https://begenuin.com/developers/browse-by-products/onsite/how-can-you-white-label-your-community-under-your-own-domain): Set a brand-owned domain for the hosted social experience in Brand Control Center (BCC), for production and QA, and learn what changes once it goes live.
- [Point your domain to your hosted social experience](https://begenuin.com/developers/browse-by-products/onsite/can-you-host-your-brand-community-on-your-own-domain-with-a-white-label-setup): Add a CNAME record at the DNS provider that maps a brand subdomain, such as community.yourbrand.com, to the hosted social experience on Genuin.

## Discoverability & SEO

- [Optimize your social experience for search and LLM discovery](https://begenuin.com/developers/browse-by-products/onsite/how-does-genuin-optimize-brand-communities-for-seo-and-llm-discoverability): Learn what Genuin adds to every page of a hosted social experience for search engines, then submit the sitemap and prepare it for AI crawlers and LLMs.
- [Make your social experience discoverable by AI assistants](https://begenuin.com/developers/browse-by-products/onsite/getting-discovered-on-llm): Learn what AI assistants read from a hosted social experience, why embeds on your own site stay invisible to them, and which controls decide what gets cited.
- [How search engines and AI crawlers index your hosted social experience](https://begenuin.com/developers/browse-by-products/onsite/can-brand-community-content-really-improve-seo-and-llm-discoverability): Genuin generates the metadata, sitemap, and robots.txt that let search engines and AI crawlers index a hosted social experience, built from the content each brand supplies.

## Email

- [Use your social experience for customer relationships, email, and support](https://begenuin.com/developers/browse-by-products/onsite/can-your-community-become-an-all-in-one-crm-newsletter-and-customer-support-hub): Learn what Brand Control Center offers for member data, lifecycle email, announcements, and peer support, and where a dedicated CRM, email, or helpdesk tool still fits.

## Onsite Use Cases

- [onsite](https://begenuin.com/developers/find-your-use-cases/generate-onsite-contextual-placements): Generate Contextual Placements for your Consumers' Journey Within Your Owned-and-Operated Digital Ecosystem
- [onsite](https://begenuin.com/developers/find-your-use-cases/configure-personalization-parameters): Configure Parameters to Personalize the Experience Across Every User Touchpoint
- [onsite](https://begenuin.com/developers/find-your-use-cases/curate-content-brand-community-relevance): Curate Content from your Creators, Partners, and Everyday Users Based on Your Brand and Community Relevance
- [onsite](https://begenuin.com/developers/find-your-use-cases/activate-creator-programs-manage-access): Activate Creator Programs and Manage Access for Communities and Groups